Suggestion summary
Give every idea a clear handle.
A short title and product-area choice help reviewers scan and route the idea.
- Suggestion title
- Product or catalog category
- Request type
Unlimited free product suggestion form builder
Free AI Product Suggestion Form Generator
Describe your product and the ideas customers can share. Makeform creates a focused product suggestion form with context, impact, priority, and follow-up fields, ready to edit and publish.
- Unlimited free
- Editable before publish
- Conditional follow-up questions
- Ideas organized for review
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Used by tools like ChatGPT, Perplexity & ClaudeSend suggestions to Slack, Google Sheets, and Zapier.
Sample prompts for the builder
Choose a complete prompt, tailor it, or send it to the Makeform builder.
Prompt ready4 formats
Audience
Customers suggesting improvements to a software product
Format
Idea intake with problem, workflow, and impact
Prompt size
230 chars
Brief qualitySends to builder
Example form structure
Idea intake with problem, workflow, and impact
Prompt exampleEditable in builder
Which product area is this about?
DropdownFirst ask
2
What are you trying to accomplish?
Long answer
3
What happens with the current workflow?
Long answer
4
How often does this affect you?
Multiple choice
5
May our product team contact you?
Yes / no
Suggested routing tags
New product
Improvement
Needs review
Ask what problem the suggestion solves. Context connects different ideas addressing the same need.
Step 1
Capture
problem, idea, use case, and context
Step 2
Route
tag by product area and request type
Step 3
Review
compare impact, frequency, and evidence
Step 4
Follow up
contact customers who opt in
Better suggestion intake
Turn loose ideas into product context your team can use.
A structured form captures the customer problem, workaround, affected workflow, and expected outcome behind each idea.
Start with the customer problem
Ask what customers are trying to do and where the experience breaks. Reviewers gain context beyond the proposed solution.
Route ideas consistently
Product-area and request-type choices send suggestions to the appropriate queue with useful tags.
Create a research path
Optional contact details and permission let researchers clarify needs without requiring identity.
Useful across product models
Shape the questions around what customers can suggest.
Adapt the answer choices to software, physical products, services, or community ideas.
Software and apps
Capture module, workflow, workaround, desired outcome, screenshots, and device context.
Retail and ecommerce
Ask for the item, variation, use case, reference, price range, and purchase likelihood.
B2B products
Include account, role, team impact, urgency, and research availability.
Community ideas
Collect title, problem, benefit, display name, moderation acknowledgment, and publishing permission.
Build the intake flow
Launch a useful suggestion channel in four steps.
Generate the structure, add your product language, and connect submissions to your review process.
01
Describe your product and review goal
Name the submitters, supported products, and level of context reviewers need.
02
Edit fields and conditional branches
Add real categories and show technical, retail, or contact questions only when relevant.
03
Publish and place the form
Share a link or embed near support and community touchpoints without promising every idea will be built.
04
Send responses into review
Notify a channel or send responses to a sheet with routing tags and follow-up permission visible.
Choose the right channel
A product suggestion form fills the gap between support and surveys.
Suggestions invite ideas, support handles current problems, and surveys measure defined questions.
Channel
Best for
What it captures
ChannelSupport ticket
Best forA customer needs help with a current issue
What it capturesSymptoms, account context, and a path to resolution
ChannelCustomer survey
Best forA team wants comparable answers about defined topics
What it capturesRatings, preferences, satisfaction, and segmented feedback
Channel
Product suggestion form
Best forA customer has an idea or unmet need
What it capturesProblem, workaround, proposed improvement, impact, and follow-up permission
Field guide
Six sections for product suggestions that are easier to review.
Collect enough context for first review without turning every idea into a research interview.
Problem context
Learn what is difficult today.
The customer's job, obstacle, and workaround reveal more than a feature name.
- Customer goal
- Current friction
- Workaround or alternative
Proposed change
Capture the desired outcome.
Separate the proposed approach from the need and ask what better looks like.
- Suggested change
- Expected outcome
- Reference or screenshot
Impact signals
Add context, not a promise.
Frequency, affected users, and importance help compare ideas without deciding the roadmap.
- Frequency
- People affected
- Importance or purchase likelihood
Smart branching
Ask details only when relevant.
Conditional paths reveal technical context or physical-product preferences when applicable.
- Branch by request type
- Software context
- Product variation preferences
Identity and follow-up
Make contact optional and clear.
Collect identity when useful, with distinct choices for research contact and public posting.
- Optional contact details
- Research permission
- Public-posting permission
Related tools
Connect suggestions with broader customer research.
Use focused feedback, feature-request, satisfaction, and research forms when the product team needs a different kind of customer signal.
Product Feedback Form Generator
Collect reactions to an existing product experience, not only requests for what should come next.
Open toolAI Feature Request Form Generator
Capture detailed software feature needs with workflow context and supporting examples.
Open toolAI Beta Product Feedback Form Generator
Gather structured observations from customers testing a product before a broader release.
Open toolAI Customer Satisfaction Survey Generator
Measure defined aspects of the customer experience with comparable survey answers.
Open toolAI Product Research Survey Generator
Explore customer needs, habits, priorities, and preferences before shaping a concept.
Open toolAI Product Testing Survey Generator
Structure evaluation questions for participants trying a prototype or finished product.
Open toolFAQ
Product suggestion form questions
Practical answers for product, customer experience, and community teams setting up an idea channel.
What is a product suggestion form?
It lets customers propose a product, feature, variation, or improvement while explaining the problem, use case, workaround, expected value, and optional follow-up details.
What questions should a product suggestion form ask?
Ask for title, product area, goal, problem, suggested change, expected outcome, frequency, affected people, and examples. Add contact permission when researchers may follow up.
Should customers be allowed to submit suggestions anonymously?
Anonymous submission reduces friction. For follow-up, make contact details optional, explain their purpose, and ask separately whether the product team may contact the submitter.
How is a product suggestion different from a support request?
Support handles a current error, account problem, or workflow question. A suggestion proposes future change. Direct urgent problems to a separate support route.
Can the form ask different questions for different product areas?
Yes. Use a product-area or request-type choice to reveal relevant follow-ups. Software ideas might ask for device, browser, and workflow. Physical product requests might ask about size, material, price range, reference items, and likely use.
How should a team prioritize submitted ideas?
Use the form to collect comparable context such as frequency, affected users, workaround, and desired result. Review those signals alongside strategy, research, effort, and other evidence. Avoid telling customers that a high rating, vote, or submission guarantees roadmap placement.
Can suggestions include screenshots or examples?
Yes. Add a file upload for screenshots, sketches, or photos and a URL field for reference products or workflows. Remind submitters not to include passwords, confidential account data, or other sensitive information in an attachment intended for general product review.
Is the product suggestion form generator free?
Yes. Makeform is unlimited free for generating, editing, and publishing your product suggestion form. The paid tier removes the Makeform badge; it does not unlock more submissions or turn limited usage into unlimited usage.
Give every useful idea the context it needs.
Generate a product suggestion form your customers can complete and your team can review.
Unlimited freeFour ready-to-edit promptsStructured idea context