Free personal values survey builder

Free AI Personal Values Survey Generator

Describe your audience and purpose. Makeform creates a personal values survey with shortlisting, trade-offs, ranking, and reflection for coaching, employee development, classrooms, or workshops.

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  • Unlimited free
  • Editable before publish
  • Ranking and choice questions
  • Built for coaches, teams, and educators
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Sample prompts for the builder

Choose a prompt, adapt it, or send it into the builder. Each question list is an example structure, not a live AI result.

Prompt ready

Audience

New coaching clients clarifying priorities

Format

Guided survey with shortlist and ranking

Prompt size

286 chars

Brief qualitySends to builder

Example survey structure

Guided survey with shortlist and ranking

Prompt exampleEditable in builder

Which 10 values feel most important now?

CheckboxesFirst ask
2

Choose between each pair of finalists

Multiple choice
3

Rank your five core values

Ranking
4

When did a decision feel aligned?

Long answer
5

One action that would honor your top value

Long answer

Suggested routing tags

Suggested

Individual reflection

Team discussion

Workshop follow-up

Use trade-offs before ranking. A short finalist list reveals more than rating every value important.

Step 1

Explore

scan clear, neutral value definitions

Step 2

Narrow

choose and compare meaningful finalists

Step 3

Rank

put core values in a deliberate order

Step 4

Apply

connect priorities to choices and actions

Why structured reflection works

Turn an inspiring values list into useful choices.

A useful survey creates trade-offs, captures meaning, and ends with action.

A shortlist people can finish

Group values into themes and limit selections.

Trade-offs reveal priorities

Forced-choice pairs and rankings clarify close calls between equally appealing values.

Reflection gives the rank meaning

Open questions connect labels to real decisions, tensions, and habits.

Adapt it to the setting

One values process, four different conversations.

Adjust language, privacy, examples, and follow-up by audience.

One-to-one coaching

Use the ranking to explore where daily choices support or compete with stated priorities.

Employee development

Discuss role fit and motivation without turning values into a performance score.

Classroom reflection

Use familiar scenarios, simple definitions, and a small student-chosen action.

Group workshops

Collect private pre-work and discuss aggregate themes while preserving differences.

Build the survey

From audience brief to a thoughtful values exercise.

Specify who responds, why they are reflecting, the desired length, and what follows submission.

Explore form features
01

Describe the purpose and audience

Name the setting, age range, tone, and approximate completion time.

02

Edit the value bank and sequence

Use neutral definitions, remove duplicates, and place selection before ranking and reflection.

03

Test the choices on a small screen

Preview long lists and ranking interactions, then clarify labels and instructions.

04

Share and plan the follow-up

Share the link and explain whether answers stay private, get discussed, or are summarized.

Choose the right method

Selection, rating, and ranking answer different questions.

Selection finds candidates, rating measures each alone, and ranking establishes priority.

Method
What it reveals
Best use
MethodSelect from a value bank
What it revealsWhich words resonate, without establishing priority.
Best useCreating a broad shortlist at the start.
MethodRate every value
What it revealsImportance in isolation; many values may score highly.
Best useComparing current support or alignment across values.
Method
Narrow, compare, then rank
What it revealsWhich values survive trade-offs and in what order.
Best useProducing a focused set for reflection and discussion.

Field guide

What a personal values survey should include.

Move from orientation to action without fixed labels.

Orientation

Set expectations before the first choice.

Explain the purpose, response handling, and whether results are private or discussed. Note that priorities can change with context.

  • Purpose and completion time.
  • A plain statement that there are no right answers.
  • Privacy and follow-up expectations in direct language.

Value bank

Offer distinct values with neutral definitions.

Use concise labels and neutral definitions. Remove near-duplicates and balance individual, relational, and contribution values.

  • A balanced mix of personal, relational, and contribution values.
  • Definitions for ambiguous words.
  • An optional write-in value.

Shortlisting

Limit the first selection on purpose.

Set a selection maximum to create a manageable finalist set for comparison.

  • Checkbox selection with a clear maximum.
  • Focus on current priorities.
  • Optional themed groups that make scanning easier.

Trade-offs

Make close decisions visible.

Use realistic pairwise choices or scenarios without implying either value is morally better.

  • Forced choices between shortlisted values.
  • Scenarios matched to coaching, school, or work context.
  • An explanation for difficult choices.

Ranking & interpretation

Return an ordered result people can read.

Rank only finalists and repeat their definitions. Frame results as reflection, not a diagnosis or permanent profile.

  • A drag-and-drop rank of the final three to five values.
  • A simple summary repeating labels and definitions.
  • No personality type or evaluative pass-fail score.

Reflection & action

Connect priorities to lived experience.

Ask for evidence, tension, and a next step that can be revisited later.

  • A recent decision that felt aligned or misaligned.
  • Two values that can pull in different directions.
  • One small action tied to the top-ranked value.

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FAQ

Personal values survey questions

Answers for coaches, people teams, educators, and facilitators.

What is a personal values survey?

A personal values survey helps someone identify important principles, narrow a broad list, and rank core priorities. Examples and next steps turn the ranking into material for coaching, planning, or discussion.

How many values should respondents choose?

Start with 20 to 30 distinct values, shortlist eight to 10, then rank three to five finalists. A staged process is easier than ranking a long list at once.

Should a values survey use ratings or rankings?

Ratings show how well life or work supports each value. Rankings establish relative priority. Selection, trade-offs, and a final rank usually create the clearest sequence.

Can I use this personal values survey with employees?

Yes. Explain the purpose, avoid framing values as a performance test, and say who sees individual responses. For groups, discuss aggregate themes instead of exposing every ranking.

How do I make a values survey suitable for students?

Use familiar words, short definitions, and scenarios from school, friendships, family, and goals. Let students explain choices, and frame results as reflection rather than a fixed identity or character grade.

Can the survey calculate and show ranked results?

You can build selection and ranking questions with a results summary. For earlier selections carried into pairwise comparisons or an automatic personalized summary, describe the behavior clearly and test the complete path before sharing.

Is this personal values survey generator free?

Yes. Makeform is unlimited free for generating, editing, publishing, and collecting responses. The paid tier removes the Makeform badge.

What should happen after someone completes the survey?

Return the ranking with the same definitions, then ask about a decision, value conflict, and next action. Use results to ask questions, not explain the whole person.

Make values easier to name and use.

Generate a personal values survey built for meaningful choices.

Unlimited freeEditable value bank and questionsRanking, trade-offs, and reflection
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