# Link preview

Link preview customization changes your form link’s title, description, image, and favicon on Pro and Business. Open the **Share** page and find the **Link Preview** section.

Makeform is a free AI form builder: describe what you want to collect and it builds the form for you, with unlimited forms and submissions on the free plan.

![Link settings in the Share page](https://fs.pagegun.com/p/BtaPkTIL/media/1861dda5.webp)

:::callout{type="info"}
Link preview customization is a Makeform Pro feature.
:::

## What a link preview controls

A link preview is the card that platforms generate from your form URL. Makeform can provide the metadata those platforms read:

| Preview field    | Where it appears                                            |
| ---------------- | ----------------------------------------------------------- |
| Site name        | The small source label in preview cards                     |
| Favicon          | Browser tabs, bookmarks, and some preview cards             |
| Title            | Browser tabs, search results, and social preview cards      |
| Description      | The supporting text below the title                         |
| Open Graph image | The large image shown in most social and messaging previews |

## Customize your link preview

1. Open the form you want to share.
2. Go to the **Share** page.
3. Find the **Link Preview** section.
4. Click **Customize** to open the **Customize Link Preview** dialog. It has **Site name**, **Site icon**, **Title**, **Description**, and **Image**.
5. Save the updated preview settings.

## Customize text

In the **Customize Link Preview** dialog, set the **Site name**, **Title**, and **Description**.

![Customize link preview text](https://fs.pagegun.com/p/BtaPkTIL/media/405e730d.webp)

Good preview text should be specific. Instead of a generic title like `Form`, use a title such as `Vendor onboarding form`, `Customer feedback survey`, or `Event registration`.

## Customize the Open Graph image

Upload an image that gives respondents context before they open the form.

![Customize link preview image](https://fs.pagegun.com/p/BtaPkTIL/media/9f64d3e2.webp)

Recommended image guidelines:

- Use a 1200 x 630 image when possible.
- Keep important text centered so platforms do not crop it.
- Use JPG, PNG, or WebP.
- Avoid tiny screenshots or dense UI that becomes unreadable in small cards.

## Customize the favicon

In the same dialog, upload a **Site icon** (your favicon) when you want the browser tab and preview source to feel branded.

![Customize link preview favicon](https://fs.pagegun.com/p/BtaPkTIL/media/9c0ea791.webp)

Use a square icon with simple shapes. Makeform resizes uploaded favicon images for browser use.

## Platform behavior

Different platforms cache previews differently. Slack, Discord, iMessage, LinkedIn, Facebook, Google, and X may not refresh immediately after you save changes.

If a platform still shows the old preview, wait for its cache to refresh or use that platform's preview/debug tool to request a new scrape.

## Testing checklist

- Confirm the title is specific and not just `Form`.
- Confirm the description explains what the respondent is opening.
- Confirm the Open Graph image is readable at small sizes.
- Paste the form link into Slack, iMessage, or another private channel to preview it.
- Re-test after changing the favicon or preview image, because those are often cached.